“The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom, the UK, or Great Britain,[8] is a sovereign island country[9][10] located off the northwestern coast of mainland Europe comprising of England, Scotland, Wales and Northern Ireland.” Source
(sorry I didn’t mention them all in the video)
Why do I care about the UK?
1. They are almost always the second most popular provider of traffic to my sites
2. Their dollar is worth two times mine.
Flip The Example
When I purchased The Flip video camera in the US I paid $160 for the camera.
When a person in the UK purchases the same camera from a store in their land they pay the equivalent of $382 American dollars
Who would you prefer to sell the camera to if you were making a commission on the sale? The commission should be larger selling to a UK buyer.
How To Sell To UK Traffic
You can simply geotarget your ads from existing traffic to UK offers.
However, beyond that I have no clue.
Google.co.uk questions:
Do people use Google.co.uk or google.com first?
How would I build a website to target google.co.uk? I assume it’s hosting a .co.uk domain on a .co.uk host? If so:
Does anybody know of inexpensive UK host?
Why target UK only?
1. Google.co.uk looks to me to have much less competition than google.com, at least for the topics I looked at
2. For every dollar I earn in British pounds turns into two American dollars.
3. They have tons of traffic. The #2 referrer on almost every one of my sites.
Anything Else?
What else am I missing? Any UK folks care to share? I’ve paid lip service to going after uk traffic before but I’m ready to give it a real effort now. Good move? Dumb? Indifferent?
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