After hearing Calacanis And Vaynerchuck speak via video or in person the past couple weeks i took two of their philosophies and put together The 2010 Seo Rule:

The 2010 Seo Rule - Build a web page that is 20% better than any of the top 10 results and then promote the heck out of it.

Calacanis answers when questions what is considered a good site or web page, and I’m paraphrasing “do a search for you keyword, look at the top ten results, if you can make a site that is 20% better than those then go for it, otherwise don’t bother”.

Mix that with Vaynerchuck saying “Content is King, but PR is Queen!”. That means to me that your #1 priority is content however an almost as important #2 is your promotion and public relations for that content.

Basically what me and many people have said before, I’m just giving it a name now, The 2010 Seo Rule, and also providing everyone that asks me for SEO advice in the future to check out this post.

Go and create a web page for you desired keyword that is 20% (at least) better than every single top 10 result for that search query and then go promote the heck out of it. That’s my seo advice.